PCC logo Spring 2012 - Credit Classes
Schedule of Classes and Open/Closed Class List
Marketing
Business & Computer Technology Division
Room R201 - (626) 585-7341

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MRKTG 20 MARKETING MANAGEMENT 3 Units

Prerequisite(s): None.
An introductory course to acquaint students with the business practices involved in the activities of moving goods and services from the producer to the ultimate consumer. Additional areas of interest include retailing, wholesaling, new product decisions, pricing, marketing research. Total of 54 hours lecture. Transfer Credit: CSU Grading: Letter Grade Only
#6143                                 HYBRID HARRINGTON C
      Short Term: 02/21/12-04/13/12
No. 6143: TWO REQUIRED on-campus meetings: ORIENTATION, Wednesday, February 22, 6-7:30pm in D101. Students MUST attend ORIENTATION to obtain information regarding the class or YOU MAY BE DROPPED. Second on-campus meeting: FINAL EXAM, Wednesday, April 11, 6-7:30pm in D101. Remaining class hours will be held Online. Students must have Internet access to complete this course.


MRKTG 123 ADVERTISING 3 Units

Prerequisite(s): None.
Survey of advertising; major media and relationship of advertising to economy. Market research, copy layout, graphics, and art production. Coordinating and planning advertising campaigns. Total of 54 hours lecture. Grading: Letter Grade Only

   #5218  6:00pm- 9:20pm Tu      Lecture R307   CHAPMAN E   

MRKTG 128 MARKETING FIELD PRACTICE 3 Units

Prerequisite(s): Maintain enrollment in 7 units or more including field practice and one or more courses in a Business Management curriculum.
Supervised work experience in any firm engaged in the distribution of goods and/or services. Minimum of 15 hours of related work. Maximum credit 12 units, 3 units each semester. Total of 270 hours field practice. Grading: Letter Grade or Pass/No Pass

   #5222                 TBA     FLD     FIELD  BANERJEE S  
       &                 TBA             FIELD  BANERJEE S  
         FIELD: Field Work

Information valid as of 9/14/2012 at 11:03:37 AM